Red satin fabric with golden inscription "S3XY": Tesla boss Elon Musk (49) has landed a coup with a new business idea: the auto boss is now selling shorts – and is thus addressing his critics.
In the stock market language, "shorts" or short sellers are people who rely on the short sale of a share and thus the fall of a share price. You sell the stock so that you can buy it back later at a lower price. A few days ago, the Tesla share was able to reach the market value of around $ 210 billion, which is far from falling. Musk presented his Tesla shorts for the first time on Sunday on twitter. Shortly thereafter he announcedthat the website was temporarily shut down by the many inquiries. The shorts are said to have sold out within a few minutes.
The gold lettering that adorns the back of the shorts is an allusion to the Tesla models S, 3, X and Y. At the front is a small Tesla logo, also in gold. Tesla fans have to spend $ 69.420 on the satin shorts. The number after the decimal point indicates the price of $ 420 per share at which Musk considered taking over the company privately in 2018. "Celebrate summer with the Tesla Short Shorts. Run like the wind or relax with her by the pool," the pants said on the Tesla website Applied.